In the early years of e-commerce, literally thousands of entrepreneurial Web-based retailers were drawn to the marketplace for retail goods, simply because it was one of the largest market opportunities in the U.S. economy. Digitization is forcing retailers to deal with new value pools and cross-selling opportunities. Other retailers with low e-commerce-to-sales percentages — and potential to grow online sales further — include Target with 3.4 percent, Walgreen’s with 1.7 percent and Sears Holdings Corp. Amazon is an in unique position to know what the best price for products are, and they’ll naturally price there to make the retailer the most money. Virtual merchants are a single-channel Web firm that generates almost all of their revenue from online sales.
Retailers spend too much valuable time developing internal solutions, which then still have to be tested. Buying would let Wal-Mart compete more effectively with and other online retailers. Note 1: I …Read More